THE (RED) BRIEFS

The brief was set by Supercell in collaboration with (RED). The challenge was to create a bold, culture-shaping campaign that would inspire a new generation to engage in the fight against HIV/AIDS.

My partner and I developed the campaign idea and creative concept together. My role focused on visualizing the idea, shaping the presentation, and bringing the concept to life through clear and impactful visuals. Our work, The (RED) Briefs, won Gold in the PR category at Young Lions Finland 2026.